With the
rise of the technological age, new industries and forms of communication have
emerged that are constantly shifting our political and social landscape. The
introduction of social media, online blogging, and mobile applications have
changed the way in which business, politics, and education are all done in this
country, just to name a few. For industry leaders, it is important to establish
an online presence in order to get ahead in their businesses and respective
niches. The power of social media and spreading your message through the
internet is that it is not bound by any geographic limitations, and that it can
be instantly accessed, then disseminated, by anyone around the world and at any
time. This is why individuals, departments, and even entire firms are dedicated
to developing the online reputations and presence of individuals and their
businesses. However, the reality is that any individual with access to a
functional computer and an internet hook up can make their voice heard on the
world wide web.
For Rick Kelo, using online presence as socialservice was the primary motivation for his personal website. He is a
financial expert and writes articles particularly related to the state of the
United States economy. Not only does he write about solid facts and events that
are going on in our country, he also injects his own particular point of view
as a classical liberalist. Compared to many other financial experts in the
country, he is miles ahead in terms of using the internet and social media to
get his word out there. Of course, having a digital presence is not important
for everyone. Many people, especially those in older generations, either do not
feel that using social media is beneficial to their career or that it is too
complicated. This gives a large advantage to those, regardless of generation,
who have embraced the technological revolution and are using it to their
advantage.
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